Activation Manager Well Known Beer Brand
Location & Schedule
Compensation
AI Summary
Join Havas Street as a Full-Time Field Manager, overseeing sampling events for a renowned beer brand across Louisiana. With a start date of April 14, 2025, you will lead a dynamic team of Brand Ambassadors while ensuring compliance and driving program success.
Overview
Havas Street is seeking a dedicated Field Manager to manage sampling events and operations in Louisiana for a distinguished adult beverage brand. This full-time position begins on April 14, 2025, and runs through January 2, 2026, including a 6-week paid trial period.
Key Responsibilities
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Sampling Event Management: Oversee all aspects of sampling events, ensuring adherence to brand guidelines and state regulations. Manage logistical elements such as local storage units for uniforms and promotional materials.
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Team Leadership: Recruit, train, and supervise a dynamic team of 20-30 Brand Ambassadors. Provide mentorship and coaching on essential talking points and sampling best practices.
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Client Relations: Act as the primary liaison with local sales teams, distributors, and key event locations to foster strong relationships and enhance program effectiveness.
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Financial Oversight: Manage team budgets and credit cards; submit monthly financial and program reports, including event recaps and key performance data.
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Flexibility: Maintain a flexible schedule to accommodate events, including nights, weekends, and holidays as needed.
Key Highlights
- • Full-time salaried position with a renowned beer brand
- • Leadership role managing a team of Brand Ambassadors
- • Flexible schedule required, including nights and weekends
- • Comprehensive training and paid trial period included
- • Opportunity to develop client relationships and drive program success
Requirements
- • Must be based in Baton Rouge or New Orleans (Baton Rouge preferred)
- • Strong leadership skills with experience in team management
- • Ability to work flexible hours, including nights and weekends
- • Excellent communication and client relations skills
- • Prior experience in the beverage industry is a plus
Responsibilities
- • Execute and oversee sampling events
- • Manage local storage units and promotional materials
- • Strategically schedule and staff events
- • Attend events to ensure success and act as Brand Ambassador when necessary
- • Complete program and payroll reports accurately
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