Bru Coffee Community Engagement
AI Summary
Join Bru as a Brand Ambassador and drive brand awareness within local Asian and Indian communities by offering coffee samples and creating memorable experiences. This role is perfect for an energetic individual fluent in Hindi or of Indian descent, with excellent communication skills and a passion for community engagement. Flexible availability, reliable transportation, and the ability to lift up to 30 lbs are required.
Details
About This Role
We are seeking an energetic and community-focused Brand Ambassador to represent our coffee brand at local events, grocery stores, and retail locations. This role is designed for someone who is passionate about creating authentic connections, especially within Asian and Indian communities.
IMPORTANT! Must be fluent in Hindi OR of Indian descent to authentically connect with target communities and store owners.
- Drive brand awareness and engagement within Asian and Indian communities.
- Engage local shoppers by offering hot and iced coffee samples.
- Create a memorable and impactful brand experience through authentic, high-touch interactions.
- Communicate key brand messages with confidence and enthusiasm.
- Provide detailed feedback on consumer responses and event results.
- Ensure a professional, engaging presence that reflects the brand’s values.
Qualifications:
- Must be fluent in Hindi OR of Indian descent to authentically connect with target communities and store owners.
- Outgoing personality with excellent interpersonal and communication skills.
- Previous brand ambassador, event, or sampling experience preferred.
- Ability to stand for extended periods and lift up to 30 lbs (sampling equipment/supplies).
- Flexible availability, including weekends and evenings.
- Reliable transportation to travel to different locations.
- Must activate Saturday or Sunday.
- Each store must be visited 2x.
- Must respectfully schedule and activate at each store.
Requirements
- • Fluent in Hindi OR of Indian descent to authentically connect with target communities and store owners
- • Outgoing personality with excellent interpersonal and communication skills
- • Flexible availability, including weekends and evenings
- • Reliable transportation to travel to different locations
- • Ability to stand for extended periods and lift up to 30 lbs (sampling equipment/supplies)
- • Must activate Saturday or Sunday
- • Previous brand ambassador, event, or sampling experience preferred
Responsibilities
- • Drive brand awareness and engagement with Asian and Indian communities
- • Engage local shoppers by offering hot and iced coffee samples
- • Create a memorable and impactful brand experience through authentic, high-touch interactions
- • Communicate key brand messages with confidence and enthusiasm
- • Provide detailed feedback on consumer responses and event results
- • Ensure a professional, engaging presence that reflects the brand’s values
- • Respectfully schedule and activate at each store
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