International Beverage Sensation Activation
AI Summary
Lead the exciting U.S. launch of an international beverage brand as a Field Marketing Manager in the SF Bay Area. This full-time role involves managing a branded van, overseeing Brand Ambassadors, and executing high-volume sampling at festivals and events from July to October. Be instrumental in introducing thousands to a globally recognized beverage.
Details
About This Role
We are seeking a full-time, experienced Field Marketing Manager to lead the U.S. launch of a globally recognized, flavor-forward beverage brand. This is a 12-week program based in the SF Bay Area.
In this role, you will:
- Manage a branded van.
- Oversee a team of Brand Ambassadors.
- Bring the brand to life through high-volume sampling at top festivals, local events, and key community spots.
- Introduce thousands of people to the product for the very first time.
Pay: $1,800 / Weekly (Paid bi-weekly as a W2 Employee)
Dates: ASAP - early Oct 2025 (The program is two weeks in, and we are looking for someone who can start immediately and jump right in!)
Location: San Francisco & Bay Area
Our client is a globally loved beverage sensation known for its bold fruit flavor and signature coconut cubes (nata de coco), delivering a one-of-a-kind texture that turns every sip into a fun, craveable experience. First produced in Thailand in 2001, it has become a sensation across Asia, Europe, the Middle East, and the Philippines, and is now officially launching in the U.S. The San Francisco Bay Area will be the first stop in this national rollout. Through a 12-week field marketing program, we will introduce the brand to American consumers through high-traffic events, high-volume sampling, and culturally relevant activations—all designed to drive awareness, trial, and lasting connections.
Requirements
- • Experienced Field Marketing Manager
Responsibilities
- • Lead the U.S. launch of a globally recognized, flavor-forward beverage brand through a 12-week program
- • Manage a branded van
- • Oversee a team of Brand Ambassadors
- • Bring the brand to life through high-volume sampling at top festivals, local events, and key community spots
- • Introducing thousands of people to the product for the very first time
More from Attack! Marketing
Pin Drop Rum Sampling Demo
Giant Eagle Chicken Sampling Demo
Pin Drop Rum Sampling Florida
Giant Eagle Chicken Product Sampling
Attack! Chicken Product Sampling
Interested in this role?
Enter your email to apply