Brand Besties

TXDOT Pedestrian Safety Awareness Activation

Brand Besties ·Lufkin, Lufkin, Texas
Brand Ambassador TXDOT 4 positions
$28.00 / Hour

AI Summary

Join TxDOT's WALKR Street Team as a Brand Ambassador and be the face of pedestrian safety in Lufkin! As a walking billboard, you'll engage with the community, promote safety messages, and distribute giveaways at busy intersections. This is a unique opportunity to make a direct impact and represent a statewide initiative.

Details

Dates
Oct 07, 2025
Start
Oct 07, 2025
End
Oct 07, 2025
Pay
$28.00 / Hour

About This Role

We are seeking energetic and outgoing individuals to join the WALKR Street Team, an integral part of TxDOT's statewide Pedestrian Safety initiative. This campaign aims to enhance pedestrian safety across all 25 TxDOT districts, focusing on cities with the highest rates of pedestrian-related traffic crashes. This initiative coincides with National Pedestrian Safety Month, emphasizing the importance of staying alert for both drivers and pedestrians.

As a Brand Ambassador on the WALKR Street Team, you will represent TxDOT’s Pedestrian Safety initiative. This involves wearing a backpack billboard and walking predetermined routes at busy intersections to create a strong visual presence and maximize community impact and campaign visibility.

Responsibilities include:

  • Engaging with drivers and pedestrians.
  • Distributing branded slap band giveaways.
  • Activating campaign safety messages when cars are stopped.
  • Ensuring all routes and safety protocols are followed.
  • Maintaining a positive, approachable, and energetic attitude throughout your shift.
  • Working alongside your team and supporting the Team Lead with on-site needs.

What to Expect:

  • Environment: You will be outdoors, on your feet, and moving for the entire shift.
  • Event Location: Lufkin, TX
  • Event Address: TBD
  • Date & Time: October 7, 9:00 AM - 6:30 PM (Time Subject to Change)
  • Pay: $28.00/hr

As the face of WALKR, your role is to create a visual and interactive experience that leaves a lasting impression on drivers and pedestrians.

Responsibilities

  • Wear a backpack billboard while walking pre-determined routes at busy intersections.
  • Be active, visible, and engaging throughout your shift.
  • Hand out branded slap band giveaways to drivers and pedestrians.
  • Activate the campaign’s safety messages when cars are stopped at intersections.
  • Follow walking paths and safety protocols provided for each activation.
  • Work alongside your team and support the Team Lead with on-site needs.

Interested in this role?

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