Premium Food Brand Ambassador Program

XXperiential Marketing Group is seeking a proactive and engaging Brand Ambassador to represent a premium food brand in New Orleans, Louisiana.

This is a part-time event staff role with a compensation of $20/hr, paid weekly. Event days are typically Friday–Sunday, with an ongoing schedule from Wednesday, December 31. You must live and reside in New Orleans to be considered for this position.

The Brand Ambassador will report to the Tour Manager or Program Manager.

About the Role:

We are looking for outgoing, energetic, and personable Brand Ambassadors to represent a premium, nationally recognized food brand at events, festivals, community pop-ups, and guerrilla marketing activations. Your role is to distribute samples, engage with the public, and create fun, memorable brand experiences across your assigned market.

Key Responsibilities:

• Event Activation & Customer Engagement:
  • Attend scheduled events, festivals, community gatherings, and pop-ups to distribute product samples.
  • Set up and break down event materials, displays, and sampling stations.
  • Engage with consumers in a friendly, knowledgeable, and high-energy manner.
  • Share key talking points about the product.
  • Create a welcoming and interactive environment that represents the brand professionally.
• Guerrilla Marketing & Street Team Sampling:
  • Execute sampling in targeted high-traffic areas.
  • Approach consumers respectfully and confidently.
  • Ensure all sampling is executed cleanly, safely, and in compliance with guidelines.
  • Capture required photos and videos of activations.
• Brand Representation:
  • Wear branded uniform items where required.
  • Demonstrate strong product knowledge after training.
  • Uphold professionalism, enthusiasm, and approachability at all times.
• Reporting:
  • Complete KPI/sampling reports after each shift or event.
  • Track sample counts and consumer interactions.
  • Upload clear photos of the activation.
• Event Logistics:
  • Assist the team with loading, unloading, and transporting materials.
  • Maintain clean, organized sampling equipment.
  • Communicate inventory needs or issues to the Tour Manager.

Qualifications:

• Outgoing and personable.
• Reliable transportation.
• Ability to work outdoors.
• Able to lift 25–30 lbs.
• Smartphone required.
• Prior brand ambassador experience is a plus.