Southwest Airlines 12 Days Gifting
AI Summary
Be an "EP/Field Manager" for Southwest Airlines' "12 Days of Gifting" event, spreading holiday cheer at Denver International Airport. Lead on-site activations, manage brand ambassadors, and ensure seamless execution of daily surprise-and-delight experiences for travelers. This is a festive and engaging opportunity to bring joy to thousands during the holiday season.
Details
About This Role
Join Southwest Airlines in spreading holiday cheer with its annual “12 Days of Gifting” activations, a daily surprise-and-delight experience for travelers. Each day, passengers are met with thoughtful gifts and friendly faces to brighten their journey.
As an Experiential Producer (EP)/Field Manager, you will be crucial in leading on-site execution at your assigned airport. You will oversee one Brand Ambassador, manage gifting inventory, and ensure the footprint is styled and executed exactly as designed. This role may include some footprint production elements and installation.
Responsibilities:
- Arrive 1 hour early each day to confirm setup, layout, and signage per approved rendering.
- Lead and manage one Brand Ambassador during all activation hours.
- Maintain a tidy, styled, and guest-ready footprint throughout the event.
- Reload and track gifting inventory as needed throughout the day.
- Capture quick photos/videos for daily recaps.
- Serve as on-site point of contact for agency, airport operations, and vendors.
- Assist with (6) Southwest Gate Takeovers on December 2nd (setup day), supporting décor, signage, and early gifting prep.
- Receive and manage occasional small shipments (signage, uniforms, or gifting) to your home prior to the event.
- Support daily breakdown and ensure all assets are properly stored or returned.
Shift Schedule (TENTATIVE; Times may shift):
- Tue, Dec 2: 9:00 AM – 3:00 PM Gate Takeover Support / Setup
- Wed, Dec 3: 9:00 AM – 3:00 PM Day 1 Activation
- Thu, Dec 4: 9:00 AM – 3:00 PM Day 2 Activation
- Fri, Dec 5: 9:00 AM – 3:00 PM Day 3 Activation
- Sat, Dec 6: 9:00 AM – 3:00 PM Weekend Travelers
- Sun, Dec 7: 9:00 AM – 3:00 PM Family Travel Focus
- Mon, Dec 8: 9:00 AM – 3:00 PM Business Travel Push
- Tue, Dec 9: 9:00 AM – 3:00 PM Mid-Program Refresh
- Wed, Dec 10: 9:00 AM – 3:00 PM Peak Holiday Traffic
- Thu, Dec 11: 9:00 AM – 3:00 PM Gate Giveaway Day
- Fri, Dec 12: 9:00 AM – 3:00 PM Surprise & Delight
- Sat, Dec 13: 9:00 AM – 3:00 PM Weekend Send-Off
- Sun, Dec 14: 9:00 AM – 3:00 PM Final Day Celebration 🎉
Responsibilities
- • Lead on-site execution at assigned airport
- • Manage one Brand Ambassador
- • Oversee gifting inventory
- • Ensure the footprint is styled and executed exactly as designed
- • Arrive 1 hour early each day to confirm setup, layout, and signage per approved rendering
- • Maintain a tidy, styled, and guest-ready footprint throughout the event
- • Reload and track gifting inventory as needed throughout the day
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