Leaf Home Roofing Event Management

Leaf Home is seeking a dynamic and experienced District Event Marketing Manager to join our team in Milwaukee, Wisconsin. This is a crucial role responsible for driving brand awareness and generating sales leads through effective event marketing strategies. The position is on-going, starting Monday, January 5th. The District Event Marketing Manager will lead the recruitment, hiring, training, and development of a team of Event Marketers. Key responsibilities include sourcing direct-to-consumer events, managing budgets, resource planning, staff scheduling, and ensuring the successful execution of all event activities. Key Responsibilities:

• Develop and implement event-based marketing initiatives to generate sales leads for follow-up by sales representatives.
• Identify, schedule, and meticulously plan the event calendar for the Event Marketing team within the assigned district.
• Manage budgeting and staffing for all identified local events, ensuring optimal resource allocation.
• Oversee and actively participate in trade shows, home shows, fairs, festivals, and community events, guiding the event marketing team in generating new sales leads.
• Manage the setup and tear-down of all event marketing materials and equipment.
• Collaborate closely with local Operations and Installation Managers to enhance brand presence within the local market.
• Recruit, hire, train, and develop Event Marketers, establishing clear goals and KPIs to drive accountability and performance.
• Develop timelines, organizational plans, and internal communications to ensure cohesiveness and transparency across the organization.
• Track and report event metrics to thoroughly evaluate performance and the ROI of events.
• Be responsible for exceeding sales lead quotas based on established KPIs.
• Perform other duties as assigned by the supervisor.

Experience and Minimum Qualifications: Individuals applying for this position should have a Bachelor's degree preferred, or an equivalent combination of education, training, and experience. A minimum of 2+ years in a managerial position is required. Other essential qualifications include:

• Strong recruiting and training skills.
• Experience with large-scale budgeting and planning.
• Excellent written and verbal communication skills.
• A self-starter with the ability to effectively manage and develop others.
• Proven ability to handle multiple priorities simultaneously.
• Strong planning and organizational skills.
• Knowledge of current best practices and new strategies for event marketing.
• Ability to work evenings and/or weekends and pre-scheduled events.
• Ability to juggle various work activities and seamlessly shift attention from one task to another to meet the demands of different stakeholders.
• Ability to thrive in a fast-paced, high-energy, team-oriented environment with a "roll up your sleeves" and "win every day" mentality.
• Accountable, responsible, and self-driven in accomplishing goals.
• Detail-oriented with the ability to focus on the task at hand, finding the most efficient and effective pathway to completion.
• Excellent verbal and written communication skills at all levels for articulate communication with internal and external stakeholders.
• Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.
• Ability to provide timely and empathetic service through all communication channels, prioritizing peer and customer needs.
• Must hold a valid driver’s license and have reliable transportation to and from assigned events.
• Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access).
• Must be legally authorized to work in the country of employment without sponsorship for employment visa status (e.g., H1B status).

Preferred Knowledge, Skills, Abilities or Certifications:

• Experience in lead generation and/or experiential marketing.
• Previous management position(s) in Direct-to-Consumer marketing.
• Experience in multi-unit management.
• Previous experience in home improvement event marketing.

Travel Requirements: This position requires more than 50% domestic travel. Overtime/Additional Hours Requirements: Additional hours may be required for this exempt position. Physical Requirements: This role involves working in a normal office environment and a field office/manufacturing/construction environment. It includes indoor work in a climate-controlled environment.